Thursday, May 20, 2010

Long Live The Long Form Ad

The trend of the long form ad is catching on.  I love the limitless possibilities of creating video that's longer than 30 seconds.  Here are great examples of long form (branded content, call it whatever you want) ads that are very successful:

Gatorade's "Replay" by TBWA/Chiat Day


Chanel's "Remember Now" by Karl Lagerfeld

**Updated (thanks to Jason)
Dior's "Lady Blue" by David Lynch

2 comments:

  1. Dior just produced a short film directed by David Lynch and starring Marion Cotillard. http://www.youtube.com/watch?v=7gmisZlnyRM

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  2. I love it Jason! Especially since its in China.

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